Seeking Recommendations for Panel Sourcing in Brand Study

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Hi all, I’m currently developing a spec to do an in-house large-scale brand study and am vetting panel sourcing. Does anyone have any good/bad/ugly panel sourcing experiences to share? I’d love any company recommendations as well!

1 comment

Nathalie T.
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I went directly with Dynata and I can't remember why, but the quality felt really poor to me. I prefer to go with a panel marketplace, like PureSpectrum. I haven't worked with RepData yet, but they ensure high quality respondents by adding a layer between the panel and me.
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